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Meaningful Monetization

MSS-Gaming

Approved user
Joined
Feb 28, 2017
Messages
168
Many of the top, late age, group of players would agree that the currently integrated monetization systems in this game are toxic. The purchase of troop tactics in order to dominate in World War hurts both the person paying to what essentially can be called to cheat and the person on the other end who has spent years upgrading their base only to see it destroyed using $$$. This is what I like to call negative monetization, where the person paying feels bad because they know that their victory is meaningless due to their excessive use of overpowered troop cards, and the person who cannot afford to go wallet to wallet with the dominating alliances feels unfulfilled due to their lack of financial means. My proposal is to reduce the number of troop tactics that can be used to one per attack, both on offense and on defense. I point this out because I care a great deal about this game and I have watched so many of the friends that I started with leave the game due to this monetization strategy.

This being said, I realize that BHG and NexonM need to earn money to continue supporting and developing the game. As to show my love and commitment to the game, I have come up with various ideas, all of which I would label as positive monetization. Positive monetization is a concept where no one is hurt by anyone spending money in the game.

Unlimited Estates
More citizens means more can be done at the same time. Extra citizens don't effect any other part of the game beside the ability of the purchaser to progress faster in the game and/or to catch up with others in the later ages. I'd personally buy two more to have another university research run at the same time and to constantly make use of my upgraded dock.

VIP system
A VIP system based on in game spending that does not affect offense or defense strength. An option could be added for $15 per month to receive all the benefits from these seven tiers.
Tier 1- $20 spent- 10% boost to resource production buildings
Tier 2- $100 spent- An extra library research slot
Tier 3- $150 spent- An extra armory research slot
Tier 4- $200 spent- 10% faster troop retrain times
Tier 5- $300 spent- 100% boost to resource production buildings
Tier 6- $400 spent- Eliminate general recovery time
Tier 7- $500 spent- Reduce building upgrade times by 10%
An option could be added for $10 per month to receive all the benefits from these seven tiers while on the VIP monthly program.

Purchasable Cosmetic Enhancements
This is something that the community has been asking for for a long time. Here are a few ideas I have come up with.

Base themes visible both to the player and to the players attacking the base. Fairly priced at $20 each.
  • Night theme where the base looks dark as opposed to the usual bright base, buildings could be given interesting light effects to make the base more visually appealing.
  • Snowing theme where snow falls on the base throughout the year to satisfy those who long for the winter.
  • Raining theme where rain falls on the base for those who love the rain and love to hear its sound for comfort. Occasional lightning would be a plus.
  • Cursed theme where black smoke rises from beneath the base making attackers concerned about the history of the base. The animals around the base would appear to be diseased.
  • Desert theme where the base appears to be built in the middle of a desert with sand storms passing over the buildings.
Cosmetic Historical Buildings (Fairly priced at $10-$20 each)
Historical buildings can be added to the game purchasable with crowns/cash that not only serve to enhance the aesthetics of a base but also provide meaningful bonuses. This will go great with all the new land added in the 6.2 update. It is important to ensure that these buildings do not affect offense or defense. Their presence on defense should be much like the Notre Dame.

Purchasable Alliance Quests
Alliance-wide quests where the alliance takes on an adversary from real world history. Purchased by the leader or co-leaders. Upon purchasing an alliance quest all members of an alliance must work together to destroy the enemies bases. The bases would be abnormally large and difficult to beat, but damage dealt to each base would persist from one attack to the next. Once a mission is complete, those members who dealt 5%+ of the total damage will get to choose a reward. One week to complete. Three different difficulties. Repeatable with repurchase. No reward if not completed.

Persian Empire- 150 crowns- Easy
Take on three massive bases from the Persian Empire. Difficulties include: faster regeneration of defending troops and Persian Immortals spawning from each building when destroyed.
Reward choose one of the following: 3,500,000 food, 3,500,000 gold, 25,000 oil, or one Persian immortal troop tactic.

The Austro-Hungarian Empire- 250 crowns- Medium
Take on four massive bases from the Austro-Hungarian Empire. Difficulties include: reduced troop healing and defenders randomly spawning from the forest, so watch your back.
Reward choose one of the following: 6,500,000 food, 6,500,000 gold, 45,000 oil, or one Medic Blessing with 5 attack uses.

Soviet Union- 500 crowns- Difficult
Take on 5 massive bases from the Soviet Union. Difficulties include: no rally ability and a chance that some your troops may randomly turn out to be Soviet spies. Oh oh, that's not good!
Reward choose one of the following: 9,500,000 food, 9,500,000 gold, 85,000 oil, or one spy troop tactic.

Please review this topic and let me know your thoughts. Thank you.
TinSoldier BDS
 

Manifesto

Approved user
Joined
Sep 26, 2016
Messages
1,920
Wow, some really deep and well thought out suggestions, kudos.
One thing though: ''where the person paying feels bad because they know that their victory is meaningless due to their excessive use of overpowered troop cards''
Do you really think a spender feels bad about an easy victory? You give them more credit than I would! :D
 

Mades10

Approved user
Joined
Jan 14, 2018
Messages
13
I disagree in part, if a player engages in defenses and activities he becomes strong and to overcome that the novelties (tactics) are sold. I think they could sell more defense equipment and traps to surprise these spenders, preferably something they do not see lasting for a week.
 

Manifesto

Approved user
Joined
Sep 26, 2016
Messages
1,920
Something defensive to surprise the spenders, nice idea.
Wouldn't that be a hoot! :D
 

Loveandpower

Approved user
Joined
Aug 21, 2017
Messages
41
Some of this seems okay, but some of it also seems too OP.

Unlimited Estates? That wouldn’t be good marketing at all. They want you to spend crowns over a period of times not all at once. Longevity is more important to a company than one month of earnings.

Some of your theme ideas is concerning for somebody with color blindness which could unfairly affect their attack. We should also remember the game rating itself and the overall age of the audience.
 

MSS-Gaming

Approved user
Joined
Feb 28, 2017
Messages
168
Some of this seems okay, but some of it also seems too OP.

Unlimited Estates? That wouldn’t be good marketing at all. They want you to spend crowns over a period of times not all at once. Longevity is more important to a company than one month of earnings.

Some of your theme ideas is concerning for somebody with color blindness which could unfairly affect their attack. We should also remember the game rating itself and the overall age of the audience.

Thanks for your comment. On the contrary, I think that people would add citizens over time as the deem necessary. It is easier to justify $50 to yourself than $200 at one time for example. I am not well informed on color blindness, but I'm sure that they can somehow avoid the specific colors that would be an issue. I'm not sure what you mean with the average age of the audience? I did not suggest anything violent, sexually suggestive, or too frightening.
 

FroggyKilla

Approved user
Joined
Nov 25, 2015
Messages
550
Gonna have to veto the Unlimited Estates and the VIP System.

I am down to be able to purchase another Estate, though. I just don’t want to see bases littered with them. The VIP system would only serve to worsen the pay2win, despite the Stronghold and troop cards being the main culprit.

The Alliance Quests are a fantastic idea, but I think they should be unlocked when the player finished all the Single-Player Campaign missions rather than a crown purchase. Will these Quests refresh?
 

TLucas

Approved user
Joined
Feb 8, 2018
Messages
14
Purchasable Alliance Quests
Alliance-wide quests where the alliance takes on an adversary from real world history. Purchased by the leader or co-leaders. Upon purchasing an alliance quest all members of an alliance must work together to destroy the enemies bases. The bases would be abnormally large and difficult to beat, but damage dealt to each base would persist from one attack to the next. Once a mission is complete, those members who dealt 5%+ of the total damage will get to choose a reward. One week to complete. Three different difficulties. Repeatable with repurchase. No reward if not completed.

Persian Empire- 150 crowns- Easy
Take on three massive bases from the Persian Empire. Difficulties include: faster regeneration of defending troops and Persian Immortals spawning from each building when destroyed.
Reward choose one of the following: 3,500,000 food, 3,500,000 gold, 25,000 oil, or one Persian immortal troop tactic.

The Austro-Hungarian Empire- 250 crowns- Medium
Take on four massive bases from the Austro-Hungarian Empire. Difficulties include: reduced troop healing and defenders randomly spawning from the forest, so watch your back.
Reward choose one of the following: 6,500,000 food, 6,500,000 gold, 45,000 oil, or one Medic Blessing with 5 attack uses.

Soviet Union- 500 crowns- Difficult
Take on 5 massive bases from the Soviet Union. Difficulties include: no rally ability and a chance that some your troops may randomly turn out to be Soviet spies. Oh oh, that's not good!
Reward choose one of the following: 9,500,000 food, 9,500,000 gold, 85,000 oil, or one spy troop tactic.

Please review this topic and let me know your thoughts. Thank you.
TinSoldier BDS

I really like this idea!
 

Loveandpower

Approved user
Joined
Aug 21, 2017
Messages
41
Gonna have to veto the Unlimited Estates and the VIP System.

I am down to be able to purchase another Estate, though. I just don’t want to see bases littered with them. The VIP system would only serve to worsen the pay2win, despite the Stronghold and troop cards being the main culprit.

The Alliance Quests are a fantastic idea, but I think they should be unlocked when the player finished all the Single-Player Campaign missions rather than a crown purchase. Will these Quests refresh?

This also brings to mind another point. It wouldn't be fair that 50% quick victory would be tougher on pay 2 win bases due to so many estates. If they was to even consider such a feature the cost would need to be multiplied enormously each time. Then again...from the most recent issue with crowns they have had the last thing we need is estate multiplication due to an error in their payment system.
 

MSS-Gaming

Approved user
Joined
Feb 28, 2017
Messages
168
This also brings to mind another point. It wouldn't be fair that 50% quick victory would be tougher on pay 2 win bases due to so many estates. If they was to even consider such a feature the cost would need to be multiplied enormously each time. Then again...from the most recent issue with crowns they have had the last thing we need is estate multiplication due to an error in their payment system.

The estate could be made like the Notre Dame, 0 hp on defense.
 

dakingofdominations

New member
Joined
Mar 16, 2018
Messages
2
Many of the top, late age, group of players would agree that the currently integrated monetization systems in this game are toxic. The purchase of troop tactics in order to dominate in World War hurts both the person paying to what essentially can be called to cheat and the person on the other end who has spent years upgrading their base only to see it destroyed using $$$. This is what I like to call negative monetization, where the person paying feels bad because they know that their victory is meaningless due to their excessive use of overpowered troop cards, and the person who cannot afford to go wallet to wallet with the dominating alliances feels unfulfilled due to their lack of financial means. My proposal is to reduce the number of troop tactics that can be used to one per attack, both on offense and on defense. I point this out because I care a great deal about this game and I have watched so many of the friends that I started with leave the game due to this monetization strategy.

This being said, I realize that BHG and NexonM need to earn money to continue supporting and developing the game. As to show my love and commitment to the game, I have come up with various ideas, all of which I would label as positive monetization. Positive monetization is a concept where no one is hurt by anyone spending money in the game.

Unlimited Estates
More citizens means more can be done at the same time. Extra citizens don't effect any other part of the game beside the ability of the purchaser to progress faster in the game and/or to catch up with others in the later ages. I'd personally buy two more to have another university research run at the same time and to constantly make use of my upgraded dock.

VIP system
A VIP system based on in game spending that does not affect offense or defense strength. An option could be added for $15 per month to receive all the benefits from these seven tiers.
Tier 1- $20 spent- 10% boost to resource production buildings
Tier 2- $100 spent- An extra library research slot
Tier 3- $150 spent- An extra armory research slot
Tier 4- $200 spent- 10% faster troop retrain times
Tier 5- $300 spent- 100% boost to resource production buildings
Tier 6- $400 spent- Eliminate general recovery time
Tier 7- $500 spent- Reduce building upgrade times by 10%
An option could be added for $10 per month to receive all the benefits from these seven tiers while on the VIP monthly program.

Purchasable Cosmetic Enhancements
This is something that the community has been asking for for a long time. Here are a few ideas I have come up with.

Base themes visible both to the player and to the players attacking the base. Fairly priced at $20 each.
  • Night theme where the base looks dark as opposed to the usual bright base, buildings could be given interesting light effects to make the base more visually appealing.
  • Snowing theme where snow falls on the base throughout the year to satisfy those who long for the winter.
  • Raining theme where rain falls on the base for those who love the rain and love to hear its sound for comfort. Occasional lightning would be a plus.
  • Cursed theme where black smoke rises from beneath the base making attackers concerned about the history of the base. The animals around the base would appear to be diseased.
  • Desert theme where the base appears to be built in the middle of a desert with sand storms passing over the buildings.
Cosmetic Historical Buildings (Fairly priced at $10-$20 each)
Historical buildings can be added to the game purchasable with crowns/cash that not only serve to enhance the aesthetics of a base but also provide meaningful bonuses. This will go great with all the new land added in the 6.2 update. It is important to ensure that these buildings do not affect offense or defense. Their presence on defense should be much like the Notre Dame.

Purchasable Alliance Quests
Alliance-wide quests where the alliance takes on an adversary from real world history. Purchased by the leader or co-leaders. Upon purchasing an alliance quest all members of an alliance must work together to destroy the enemies bases. The bases would be abnormally large and difficult to beat, but damage dealt to each base would persist from one attack to the next. Once a mission is complete, those members who dealt 5%+ of the total damage will get to choose a reward. One week to complete. Three different difficulties. Repeatable with repurchase. No reward if not completed.

Persian Empire- 150 crowns- Easy
Take on three massive bases from the Persian Empire. Difficulties include: faster regeneration of defending troops and Persian Immortals spawning from each building when destroyed.
Reward choose one of the following: 3,500,000 food, 3,500,000 gold, 25,000 oil, or one Persian immortal troop tactic.

The Austro-Hungarian Empire- 250 crowns- Medium
Take on four massive bases from the Austro-Hungarian Empire. Difficulties include: reduced troop healing and defenders randomly spawning from the forest, so watch your back.
Reward choose one of the following: 6,500,000 food, 6,500,000 gold, 45,000 oil, or one Medic Blessing with 5 attack uses.

Soviet Union- 500 crowns- Difficult
Take on 5 massive bases from the Soviet Union. Difficulties include: no rally ability and a chance that some your troops may randomly turn out to be Soviet spies. Oh oh, that's not good!
Reward choose one of the following: 9,500,000 food, 9,500,000 gold, 85,000 oil, or one spy troop tactic.

Please review this topic and let me know your thoughts. Thank you.
TinSoldier BDS

zzz what a snoorefest dont you have a job nvm just saw its a weeb guess i ans my own question XD. Game devs plz ignore anything he suggests thxx from the community
 

cos_pi

Approved user
Joined
Sep 24, 2017
Messages
39
unlimited would be bad for game health overall, still in favour or 2 or 3 more estates, so that people who want, can expedite their base development.
 

cclaerbo

Approved user
Joined
Oct 17, 2016
Messages
122
Unlimited estates might be too much but I agree with at least 1 more available in not 2. 1-2 estates wouldn’t hurt the game and allow the active players to catch up to people whom have been playing for quite some time.
 

Exiliado

Approved user
Joined
Dec 26, 2017
Messages
101
Make the Estate upgradable. Each level adds 3 citizens. That way you keep the existing map. The only difference is that the upgrade screen contains an in-app purchase instead of the usual choice of crowns or time.
 

Manifesto

Approved user
Joined
Sep 26, 2016
Messages
1,920
This is very realistic. It's a win for Nexon and for us.
I would prefer to upgrade my estate rather than purchase more people, although I think Nexon would probably make it 1 extra citizen per upgrade.
 

MSS-Gaming

Approved user
Joined
Feb 28, 2017
Messages
168
The Alliance Quests are a fantastic idea, but I think they should be unlocked when the player finished all the Single-Player Campaign missions rather than a crown purchase. Will these Quests refresh?

Players would take it more seriously if crowns were required and also this topic is about meaningful monetization opportunities. The idea is that for each quest the alliance would have a week to complete all the bases. Once done and the rewards are chosen, the alliance can purchase their next alliance quest. Infinitely repeatable through subsequent purchases.
 

Manifesto

Approved user
Joined
Sep 26, 2016
Messages
1,920
MSS-Gaming , which one of us said anything about $50 per citizen? Exiliado said 3 citizens and I said 1 per ''upgrade''.
You really should read what people actually typed. :D
 

MSS-Gaming

Approved user
Joined
Feb 28, 2017
Messages
168
$50 is the price of the estate currently. Exiliado's idea is to add upgrades instead of adding more estates. You hinted at a reduced upgrade of one citizen instead of three for each upgrade. My bad, my mind just connected two and two together. Did you perhaps have a proposal for a price you'd find more reasonable?
 
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